Carol Elsen: Reviewer of the Year!

photo of 2011 Nonfiction Reviewer of the Year Carol ElsenOur very own Carol Elsen, Collection Manager and Reference & Instruction Librarian, was named one of Library Journal‘s five 2011 Reviewers of the Year!

Here’s what LJ had to say about her:

Carol Elsen, 2011 Nonfiction Reviewer of the Year

Elsen, collection manager and reference librarian at the University of Wisconsin-Whitewater, has been an LJ reviewer in business and social sciences for eight years. For her verve, her playful sense of language, her effective assessments of a spectrum of titles, and for coming through with reviews that barely need an edit, she is all too deserving of this honor.

We agree! You can read some of Carol’s book reviews through the Academic Search Complete database. Some of the books are available from UWW’s Andersen Library (search HALcat, the Harold Andersen Library catalog) or from other UW libraries (search the UW libraries; requests are free for UWW students and staff via Universal Borrowing).

Congratulations Carol!

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New Stuff Tuesday – July 19

Water Ethics

Water Ethics:
Foundational Readings for Students & Professionals
edited by Peter Brown and Jeremy Schmidt
TD345 .B815 2010
New Book Island, 2nd floor

When the weather outside feels like you’re roasting in an oven, there’s not much else you can think about but one thing. Think about it: you think about the humidity that you could cut with the knife, the sweat dripping off your face, the five showers that you need to take in order to feel clean, the need to stay hydrated in order to survive the heat – it all revolves around water. In honor of that, this week’s featured title focuses on our little miracle liquid from a different angle.

Brown and Schmidt, Canadian scholars in the area of natural resources, have assembled a collection of seminal writings on the ethics behind water and its usage. As the vital resource becomes depleted by a variety of forces, the need to educate ourselves and review policies to ensure its safety grows rapidly. The editors have organized the works into six groups of perspectives, from the utilitarian to the view of water as a community resource, which provide different approaches to the ethical dilemma that the world’s citizens face. This book serves as an excellent reference for those interested in natural resource conservation and examining societal challenges.

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White House YouTube Channel

You can subscribe to the White House’s YouTube channel and see what’s going on!

Among the offerings: “West Wing Week” videos, as well as various special topic videos.

Screen from White House Channel on YouTube

Government Printing Office logo

The University Library is a federal depository with many federal, state, local, and international documents on a variety of current and relevant issues available to you in print, microfiche, CD-ROM, and electronically. Come check out your government at the University Library!

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New Stuff Tuesday – July 12

Ultimate Web Marketing Guide

The Ultimate Web Marketing Guide
by Michael Miller
HF5415.1265 .M555 2011
New Book Island, 2nd floor

Some people use summer as a way to relax and recharge after a draining semester [read: me]. However, I realize that not everyone is like me and would like to be productive with the extra time that may arise between the spring and fall semesters. If you’re one of those people and also happen to want to learn more about the opportunities that come with digital technologies, then this week’s featured title is right up your alley.

Miller, experienced technology author, has assembled quite the work on all things online marketing. He covers everything from the basics of marketing principles to gaining visibility with search engine optimization and web analytics. The author then covers each manifestation of web marketing, with blogs, social media, video and mobile as vehicles for promotion of your product or service [or YOU, even]. This book takes you through all of the aspects that you need to understand in order to effectively reach current and potential customers on the Internet.

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Bookless Libraries?

That’s the topic of an article that appeared in Time today. There’s a trend of removing the print collections out and the study space and media in. So the question is… when you take the books out of a library, does that mean that it’s not a library anymore? Discuss.

Is a Bookless Library Still a Library? – Time

Thanks to Ronna for the link!

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Summertime: A Look at the Numbers

Summer is officially in full swing. How do I know? As someone that lives in an apartment with no air conditioning, I measure it based on the number of showers required in the day. And, yesterday for example was a three-shower day.

Fortunately, there are other more meaningful measures to examine the hotter temperatures that don’t involve my hygiene. Passport GMID features great information for researching the business behind the fun in the sun. Take a look at the screen captures below* of a visualization of summertime business.

Market Size – Sun Care

Market Share for Unilever – Ice Cream

Consumer Spending for Leisure and Recreation

You can access the data and analysis on all things consumer for over seventy other countries from Passport GMID. There also plenty of other information sources on countries available on our Selected Resources for Research on Countries and Sources of Business Information: Countries guides.

*provided by Euromonitor and posted with permission

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Ellen Latorraca joins Andersen Library!

Ellen Latorraca has joined Andersen Library as of July 5. She is a Reference & Instruction Librarian who will serve as the Library’s liaison to the College of Education & Professional Studies. She comes to us with ten years of experience as the Library Media Specialist/Instructional Technology Leader at South Division High School in Milwaukee, and she also has experience as a teacher of English as a second language.

Welcome Ellen!

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Friday music video: Honoring Hubble

To celebrate the Hubble Space Telescope’s millionth measurement logged on July 4th (and I’d say just to celebrate the beauty of the images it has provided us too), Daniel Pendick, a science writer at NASA‘s Goddard Space Flight Center, produced this video that sets images from the telescope to music, provided via New Scientist:

Hubble Space Telescope music video

Visit the HubbleSite to learn more about the telescope and its millionth measurement taken “during a search for water in an exoplanet’s atmosphere 1,000 light-years away,” and explore its image gallery (or even select one for your desktop!).

You can search HALcat (Harold Andersen Library’s catalog) for more about the Hubble telescope or astronomy in general, or search article databases to find articles such as “Creation of the Hubble Space Telescope” (Experimental Astronomy, Aug. 2009, Vol. 25, Issue 1-3, pp. 261-272). Please ask a librarian for assistance with finding materials.

Government Printing Office logo

The University Library is a federal depository with many federal, state, local, and international documents on a variety of current and relevant issues available to you in print, microfiche, CD-ROM, and electronically. Come check out your government at the University Library!

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New Stuff Tuesday – July 5

Virtually You

Virtually You:
The Dangerous Powers of the E-Personality
by Elias Aboujaoude
RC569.5 .I54 A26 2011
New Book Island, 2nd floor

My apologies – I know that you’ve all been clamoring for a New Stuff Tuesday post for quite some time. You’re lucky that I remembered that today was even Tuesday and not Monday, let alone that it’s New Stuff Tuesday!

The Internet is a magic place. You can be whoever you want to be, and no one can really verify that you’re telling the truth or if you’re lying. However, does the change in behavior online affect our interactions in real life?

Aboujaoude, psychiatrist at the Stanford University School of Medicine, investigates what compels people act in ways that would not be socially acceptable, such as the comment rage that overcomes many people, and how that in turn affect everyday interactions with individuals in-person. He utilizes recent cases like the mass viewing of the man completing suicide or the mother that posed as a teenager to bully her daughter’s classmate, ultimately with the same ending. The author also examines less severe changes in social graces, our impatience with timing when everything online is instant [sounds like students with doing research with books, eh?]. I’d take a look at this book if you’re curious about the darker side of the Internet and its effect on offline habits.

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Andersen Library Book Sale

Looking for some summer reading? This is your chance be one of the first people to peruse the Andersen Library’s latest fresh batch of sale books. Come, browse, and buy starting this Friday July 1, 2011. All books will be $1 a piece. Some books are from donations and some are older ones that have been withdrawn from the library’s collections. There will be books on a variety of topics, including popular literature, botany, geology and more. Enjoy!

Book Sale

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