Tag: tiktok

Why Generation Z Could be Gen TikTok

Why Generation Z Could be Gen TikTok

Does anyone know who decides how each generation is named? Generation Z has taken over the Internet and specifically TikTok regarding social media. Social media has impacted how the generation will be and how society acts. Everyone can interact with anyone and businesses can target 

Targeting Key Demographics for TikTok

Targeting Key Demographics for TikTok

Tiktok has a new and interesting algorithm compared to other social media platforms. Platforms like Instagram, Facebook, and Twitter that Mark Zuckerberg handles have a certain algorithm that creates challenges for him. People tend to assume that Zuckerberg takes your personal information when you download 

Influencers Take Over the Marketing World

Influencers Take Over the Marketing World

Influencer marketing is a new factor in today’s society. People all over TikTok have the opportunity to go viral and get a million likes.

Influencer marketing is a brand new content strategy that businesses can take advantage of when utilizing social media. According to Statista and the graph below, 67.9% of US marketers in companies larger than 100 employees were expected to use influencers for marketing purposes in 2021. This is a huge market that is really evolving and TikTok created an easy way for “regular” people to do that. Brand deals and sponsorships are an easy way for companies to get their name out there and engage with consumers. TikTok has the capacity to reach large amounts of people each and every day.

On the global side, the influencer marketing market was valued at 6.5 billion US dollars in 2019. This is huge for companies to consider. Businesses can look into competitors that use influencers as part of their content strategies and it could be a way for new businesses to expand their US market. Even incorporating influencers to reach global markets is an aspect that could be considered when reaching certain target markets. TikTok is a great example of this because of the global reach and algorithm that indicates which videos should be on certain people’s For You Page. 

TikTok is a new platform that users all over the world can post on. And they have the opportunity to go viral and become famous. Influencers can get brand deals, work with large companies, and even meet celebrities. Most of the time, once an influencer becomes viral on TikTok it leads to them being famous on more platforms like Instagram and YouTube.

TikTok Changes Each Social Media Platform

TikTok Changes Each Social Media Platform

TikTok took over the Internet during the COVID-19 pandemic. Since the early 2000s, social media has been around. It has been mostly writing posts, posting pictures, and connecting with people outside of your inner circle. Now, TikTok has shifted the social media world into a 

A Few More Recipes That Made TikTok Blow Up

A Few More Recipes That Made TikTok Blow Up

TikTok is a social media app that forever changed society. Every aspect of social media has changed our world, however, TikTok has a special feature that other apps don’t. It is a video and audio-based app that engages people with their lives in a more real way. 

More Recipes TikTok Hyped Up During COVID-19

More Recipes TikTok Hyped Up During COVID-19

Everyone around the world has been in lockdown and has been quarantined throughout the COVID-19 pandemic. You can only watch so much TV, make so many crafts, and go on so many virtual hangouts.

To make the time go by fast during the day, people downloaded the rising social media app called TikTok. It is a platform that people get lost scrolling through but helped people forget what was going on in the world.

Something that I got into while in lockdown during 2020 was looking at recipes on TikTok. I was so inspired by people sharing the recipes that they grew up with or that they created. TikTok has the potential to give people a space to be themselves that a lot of social networks do not have anymore.

Social media has become so structured that you can’t post anything without being worried about what people are going to say. TikTok also has those factors, however, people are ignoring the trolls and posting whatever makes them happy. And, people have been posting content that Instagram, Facebook, and other platforms do not see.

Here are a few more recipes that blew up throughout the months of March and April of 2020 that I had to try.

Frothed Coffee

  • 2 Tbsp instant coffee
  • 2 Tbsp sugar
  • 2 Tbsp hot water
  • 3/4 cup hot or iced milk

Combine coffee, sugar, and hot water in a large bowl. The best thing to do is use an electric mixer or whisk it by hand. It will take a long time! Mix until frothy, it should look like whipped cream. Then you just add the mixture with your milk and enjoy!

Homemade Coffee Cake

  • 8 Tbsp unsalted butter at room temperature
  • 1 1/2 cups of sugar
  • 2 large eggs
  • 2 Tsp vanilla extract
  • 2 1/4 cups of flour
  • 1 Tsp of salt
  • 2 Tsp of baking powder
  • 1/4 Tsp of baking soda
  • 1 1/4 cups sour cream

For the crumble topping:

  • 1/3 cup of sugar
  • 1/3 brown sugar
  • 2 Tsp cinnamon
  • 8 Tbsp butter, melted
  • 1 cup flour

Heat oven to 350 degrees. Prepare the crumble topping (whisk sugar, brown sugar, cinnamon and then add butter and stir to combine. Add flour and use a fork to toss until it’s in crumble form). Mix the butter, sugar, and eggs for the cake. Beat in the dry ingredients and sour cream. Transfer the batter to a 9×13 pan and spread into an even layer. Bake the coffee cake for 40-50 mins.


During quarantine, I developed a love for cooking and trying new recipes. It has helped me relieve stress and makes me very happy.

All of these photos are photos that I took when I made it. I, unfortunately, do not have the account of the TikTok creators who posted these recipes, but I did not create them myself.

How TikTok Impacted Cooking in COVID-19

How TikTok Impacted Cooking in COVID-19

In 2020, the COVID-19 pandemic was at its peak. With that, quarantine got everyone a little stir-crazy. For me, like a lot of other people my age, I downloaded the social media app TikTok. This app became different from all the other social media platforms