The Library is pleased to announce our newest electronic resource, SRDS Media Solutions! If you’ve taken a marketing or advertising class, you may already be somewhat familiar with SRDS. The company publishes titles critical to advertising and marketing, containing information about circulation, media profiles, advertising rates and much more. We previously received these titles in print, but the electronic subscription will replace those copies.
The online version greatly resembles the print edition. Through our subscription, you’ll have access to the following titles: Business Publication Advertising Source®, Consumer Magazine Advertising Source®, Direct Marketing List Source®, Newspaper Advertising Source®, Radio Advertising Source® and TV and Cable Source®.
Have you used SRDS publications before? What information did you get from them? Try the online version and let us know what you think!