Feed on

As laid out in the Syllabus we will be posting marketing videos on this blog. It will require you review the video and make insightful comments. Please relate the video to the information we covered in class and your daily life.

The primary objective of this course is to introduce students to the world of marketing. In this regard, we will cover an extensive array of important marketing concepts. I am also interested in exposing students to strategic and tactical decision-making as well, important ingredients to being successful in the marketplace. Because students in this class come from different majors within and external to the College of Business and Economics, I will make every effort to link marketing to a wide-range of disciplines. In reality, marketing impacts our lives every day as consumers plus each of you will need to “market” yourself to get a job! Lastly, my personal objective is for you to have fun like posting in this blog. As such, and as you will see, I have included many different types of learning exercises and am utilizing multiple forms of media/technologies, including embedded videos, this class Blog, and in class exercises,  Enjoy!!!!

How many ads do you see in a day:

  • Count the number of ads you see the next two days, keep a diary. Take it everywhere you go and keep track of the number of ads you see.
  • Organize by:
    • TV #
    • Radio #
    • Print #
    • Online #
    • Social Media#
    • Billboards#
    • In-store#.
    • Needs to total at least 50.
  • How long did it take until you reached 50?
  • List the top three ads you remember and why?

One Original Post (150-200 words) worth 10 points. Needs to be insightful, well written, and related to your own experience to get full credit.

Please note the name of your instructor and the MKT 311 section you are in on the first line of your post. Several classes will be using this blog.                 Due May 29th, 2022 at 11:30 pm CST.