{"id":92,"date":"2022-04-06T16:46:14","date_gmt":"2022-04-06T16:46:14","guid":{"rendered":"https:\/\/blogs.uww.edu\/tiktoktakesover\/?p=92"},"modified":"2022-04-08T18:43:50","modified_gmt":"2022-04-08T18:43:50","slug":"targeting-key-demographics-for-tiktok","status":"publish","type":"post","link":"https:\/\/blogs.uww.edu\/tiktoktakesover\/2022\/04\/06\/targeting-key-demographics-for-tiktok\/","title":{"rendered":"Targeting Key Demographics for TikTok"},"content":{"rendered":"\n<p>Tiktok has a new and interesting algorithm compared to other social media platforms. Platforms like Instagram, Facebook, and Twitter that Mark Zuckerberg handles have a certain algorithm that creates challenges for him. People tend to assume that Zuckerberg takes your personal information when you download Meta platforms. People tend to use Instagram more than other platforms but it doesn&#8217;t mean that people are happy about the possibility of Zuckerberg using their private information for other uses. Additionally, Instagram and the other platforms have a key demographic of females and it is targeted towards females the most. However, in my opinion, TikTok takes into account anyone and everyone who downloads the app. <\/p>\n\n\n\n<p>TikTok is geared toward the individual&#8217;s likes and dislikes. It can be said that TikTok has the most captive audience because of how the For You Page (FYP) shows videos that make you want to keep going. The algorithm is so captive and engaging that Instagram decided to produce reels because of it. Now, influencers on TikTok can take their videos from TikTok and post them on Instagram to grow their audiences. <\/p>\n\n\n\n<p>TikTok key demographics and my impression of their interests and what could be on their FYP: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Amazon clothing <\/li><li>Shopping trends<\/li><li>Day in the life <\/li><li>Photo dump<\/li><li>Dances<\/li><li>Pop culture<\/li><li>Sunday Reset<\/li><li>Cleaning hacks and videos<\/li><li>Funny memes <\/li><\/ul>\n\n\n\n<p>All of these trends can impact a person&#8217;s interests and ideas about how they want their social media to be. My roommates and I all have different FYPs and we live in the same apartment. The algorithm that TikTok encaptures is so different from other platforms that it makes people want to keep scrolling. <\/p>\n\n\n\n<p>TikTok targets a key demographic that is different for each person that downloads it. This is different from other social media which makes the appeal of TikTok very unique. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tiktok has a new and interesting algorithm compared to other social media platforms. Platforms like Instagram, Facebook, and Twitter that Mark Zuckerberg handles have a certain algorithm that creates challenges for him. People tend to assume that Zuckerberg takes your personal information when you download&nbsp;<a class=\"read-more\" href=\"https:\/\/blogs.uww.edu\/tiktoktakesover\/2022\/04\/06\/targeting-key-demographics-for-tiktok\/\">&hellip;<\/a><\/p>\n","protected":false},"author":8585,"featured_media":99,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1299690],"tags":[1299691,1299692,1299671],"class_list":["post-92","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-influencers-blog","tag-key-demographics","tag-targeting","tag-tiktok"],"_links":{"self":[{"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/posts\/92","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/users\/8585"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/comments?post=92"}],"version-history":[{"count":4,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/posts\/92\/revisions"}],"predecessor-version":[{"id":96,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/posts\/92\/revisions\/96"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/media\/99"}],"wp:attachment":[{"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/media?parent=92"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/categories?post=92"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.uww.edu\/tiktoktakesover\/wp-json\/wp\/v2\/tags?post=92"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}