It’s time to give thanks
The holidays are here
A lot of brands, businesses, companies, and influencers are hopping on the holiday post trend. Some of the best campaigns on social media happen over the holidays and the posts are starting to roll in.
It’s giveaway season
Something that I have noticed a lot of on social media is influencers joining with other influencer to put on giveaways. You shouldn’t have to choose between positive content and a brand deal and thanks to this new giveaway trend, you don’t have to. This is a great way to not only spread the holiday cheer, but gain followers along the way. Businesses can really use this to their advantage by partnering up with an influencer to host a giveaway on their social media platforms.
Let me show you
Here are some examples that I have seen to give you a better idea of what I am talking about.
Tia Booth is a well known girl from bachelor nation. She has recently partnered with a company called BruMate, which is a cooling holder for cans and bottles, to give away a coupon code and free product to her followers. This is such a good promotion because she is giving out the code in time for people to do their holiday shopping.
Katie Stauffer is mom to Mila and Emma Stauffer, who are two Instagram famous four-year-old twin girls. She has partnered up with Mattel to host a “game night” with her family and also advertise the game and give her followers links to the product with a discount. I never thought about how even children’s toys have their own niche followers on social media.
These are just two examples, but I challenge you to begin to keep your eyes out for these promotions and giveaways on social media because you will be surprised with how much you find.
Happy deal hunting!
6 Comments
Reynaldo Mayans
Hello Anna,
You alway capture my attention with your post and to be honest you have pick the right major. You are going to help who every hires you and become a valuable team member. I can understand the point you making. I working for a broadcasting business I learned that all tangible or non-tangible are marketable. I get so pump because I know that every business small, medium and large needs my advertising knowledge in fact yours too Anna. We are learing to look at trends and develop a campaing in our brains for them. This so cool that understanding how goods and service can be put in the hands of customer before they even knew that they need it or want it. Thank for the great post good work.
Sawyer Novara
I always look for a couple specific companies that do giveaways during this time. Hopefully I’ll get something this year
Lindsey Buchanan
Hi Anna,
I have also noticed that a lot of influencers are starting to promote different brands for the holidays! I think this is a good way for influncers to give back to their fans!
Sam Meier
Anna,
Right now I think is a popular time for people to use social media because the weather is getting colder abs people are spending more time inside wanting to capture pictures of their Christmas tree on social media. As a result, I’m not surprised their are more giveaways by social media influencers. Also, people are more willing to enter giveaways because they are looking for fun gifts to give at Christmas.
Bri Olstad
Hi Anna!
Christmas is my FAVORITE holiday. I always feel so excited to give my family and friends gifts, and not to mention the holiday food! But I have seen many businesses post, specifically smaller companies, advertising their giveaways or holiday deals! Especially with COVID, utilizing influencers to host giveaways is a great way to promote and spread the holiday spirit. As Sawyer said, I typically monitor my top favorite brands during the holidays for their deals.
Thank you for sharing!
Nadia Foltz
Hi Anna this was a really neat post! It is true many influencers are doing giveaways with the holidays coming up. I never thought about it in a way that businesses do the same concepts as well. I learned something new and more information about, “the giveaway season”!