What’s New In CoBE Tech?

The College of Business and Economics support team has always believed that technology can be a critical factor in creating a superior learning environment for our students, faculty, staff, and outside stakeholders.  The constant advancement of technology means that we can never sit still.  We must continue to research new technology and implement the best strategies for our College stakeholders.  This year proved to be a busy time for technology initiatives in Hyland Hall.  College staff worked closely with central IT staff to add the following technology to Hyland Hall:

New Media Recording Equipment

We built three new student project/recording rooms (HH3100A, HH3100B, HH3104) for students.  These rooms include a 55 inch screen to enhance group work and allow for students to record media for class assignments.  Some classes already using this new recording technology include Advanced Sales Techniques, Career Planning and Business Communications.

Piloting New Classroom Recording Solutions

In addition to the student project/recording rooms, we are piloting two new classroom recording solutions.  These solutions will allow faculty and/or students to record class lectures and presentations.  The recordings can then be played back at later times to assist students with studying and reviewing for exams.  We plan to continue piloting these two solutions through Spring Semester and make a final selection in Fall 2014.

CoBE Student Organizations Can Record Promotional Segments

Media is becoming a critical part in transforming the higher education learning environment.  UW-Whitewater College of Business and Economics faculty have already created over 2000 media segments to be used in online and traditional courses.  Now it is the students turn.  The new student project/recording rooms will add a new layer to our learning environment.  Students can also use our media studio to create CoBE organization related media.  You can see an example of the AMA promotional media at https://www.youtube.com/watch?v=PEZUJXFrAgs.

If you are interested in adding media to promote your CoBE organization, please contact our CoBE helpdesk at 472-4981.  College of Business and Economics student organizations can record media on Mondays and Fridays between 9:00 a.m. and 11:00 a.m.

New IT Project Room/Study Area (HH3013) 

Infrastructure Technology students moved into a new IT Project Room/Study Area including large screen monitors, couches, bean bags, and study tables.   IT students can use this space for classroom/business related projects or just relaxing after a long day.

New Computers in HH3101 Computer Lab

Our largest computer lab, HH3101, received new all-in-one Hewlett Packard computers this year.  These computers are more powerful than the older models and the compact, all-in-one design allowed us to hide wires to create a cleaner workplace for students.

New Group Collaboration Set Up In the IT Computer Lab (HH3106)

Students taking IT related courses were happy to see upgraded computers with a new desk design to allow individual and group work.  Students can work individually on their own computer or simply slide the monitor into a desk pocket to provide improved communication with others.

Questions? 

Please stop by and say hi to our friendly staff in the Online Education and Technology Support Center.  We are located in HH 3001.

Written By: Dr. Robert M. Schramm, Assistant Dean, College of Business and Economics

Welcoming Spring

Hello,

I’m hanging my hat on this quote:  No winter lasts forever; no spring skips its turn.” – Hal Borland

Hyland Hall in Spring

We’re headed for 23 degrees as I write this, and already, I think people are more hopeful!  St. Patrick’s Day and spring break are just around the corner.  This also means that we’re mid-semester, exams and papers are commonplace, and the break will be welcomed with open arms!  As always, I ask students to remember to come back from spring break, not only physically, but also in the mindset to take on the rest of the semester.  Rejuvenation is a good thing.

Exciting news in our area includes the addition of Stephanie Douglas to our staff.  Stephanie will start here in a couple of weeks, and she will be working with both MBA and BBA online students as they navigate the admission, enrollment, graduation, and other on-going processes.  She will also develop an online community through social media, and help us track students’ progress through our programs.

Typical for this time of year, our office is preparing for priority registration and advising, but we’re also investigating being more proactive with incoming transfer students.  We hope to find ways to resolve some of the more complicated transfer issues for students before they come on campus for Plan-It Purple (PIP) orientation with the goal of making PIP less stressful for all concerned.

We are continuing our work on developing a new freshman course for business students which will address critical issues for student success and introduce them to the University’s and College’s goals and values.  Topics in the course will include current business issues, creative and critical thinking, multicultural and global competence, leadership, ethics/integrity and more.  One facet of the course will include students identifying their personal values and making connections to their college and professional goals.

Student writing remains on the forefront of curricular change with our goal to integrate writing in current courses rather than offer it entirely as a stand-alone course.  At this time, we’re considering offering a two-credit business writing course at the sophomore level, identifying writing intensive courses in the majors, and then also providing support for these writing initiatives.  We will require some writing in the freshman course, focus on it at the sophomore level, and then reinforce the importance of writing well within the majors.

I hope winter has not taken too much wind from your sails regardless of your affiliation to the College of Business and Economics!  I think we will welcome spring like never before, and possibly even appreciate any rain and mud that we would otherwise bemoan.

Happy spring!

Jan Olson

Why don’t we have more women in CoBE?

Look at the faces of the students in your next business class.  Are there more men than women in the room?  The number of UW-Whitewater women students majoring in business has been declining over the last several years, and in 2012, the ratio of women to men in CoBE was 34:66.   In the university as a whole, the gender ratio was roughly equal at 49 women to 51 men.  So why are the numbers of women going down in business?

Dec. 2012 commencement 2CoBE faculty and administration have been trying to find out why this phenomenon is occurring.  No clear answer has emerged.  Is the change related to the economy?  If so, what is the relationship between women’s enrollment and the economy?  Is the change due to questions about the integrity of some business practices in the news – whether it’s financial debacles such as JPMorgan Chase or personnel practices at Walmart? Does the problem arise because women business faculty are outnumbered by men faculty?  Are women seeing more opportunities in careers outside business?

Last spring, a student group surveyed CoBE students about their gender-based perceptions and experiences.  Earlier this month, the college Advisory Board spent the greater part of their semi-annual meeting reviewing enrollment statistics and looking at declines in women’s proportion of total CoBE students. No obvious answers emerged.  Plans are moving forward for a survey of women students who were admitted to UW-Whitewater and intended to major in business but then did not enroll.  Why did they leave?

Though the cause of the enrollment decline remains hidden, one thing is sure: the business world needs the capabilities of women.  Perhaps you’ve seen the TEDTalk or read the book Lean In by the COO of Facebook, Sheryl Sandberg.  She wrote, “The laws of economics and many studies of diversity tell us that if we tapped the entire pool of human resources and talent, our collective performance would improve.”  A diversity of perspectives leads to a diversity of creative solutions.

Perhaps you have some insights into the decline of women students in CoBE.  Why not share them with us?

Written By: Dr. Lois Smith, Associate Dean, College of Business and Economics

Thinking Forward

Lately we’ve been talking about the CoBE brand, and one of the notable, identified characteristics is our focus on continuous improvement.  Since being constantly “under construction” can at times be about as much fun as road construction all summer, is this really a good thing?  I think so, and this is why.

Hyland Hall was designed around a driver of transparency, in part as a reminder that we must continue to see what is happening outside our windows, as well as be open about what happens within.  The world of business is changing more rapidly than ever before – it is more dynamic, more complex, more global.  While it will always be important to be grounded in the essentials (e.g., debits and credits, financial ratios, the marketing concept), it is also necessary to keep an eye on what’s happening in the global environment around us, lest we become irrelevant or anachronistic.  Whether we’re talking about emerging markets, the impact of new technologies, the aging of baby boomers, management of millennials, climate and environmental change, or new AACSB accreditation standards, we are always being challenged to think about things in new ways.   As a colleague of mine recently said, “standing still is not an option.”

In the last two years we have revised our MBA curriculum, developed two new graduate programs (i.e., a M.S. in Applied Economics and a Doctorate of Business Administration), enhanced college advising and introduced a new faculty-student mentoring program.  We are currently taking a serious look at our model for teaching business communications and the integration of international business throughout our curriculum.  We are also in the process of developing a new freshman class to introduce our business majors to the core values of the college earlier in their academic programs.

We promise our new and prospective students that we will always benchmark against best practice to be sure we’re offering the best business education possible, so that our graduates can be successful anywhere in the world.   We stay informed by listening to employers of our graduates, meeting with our student Deans Advisory Council and our business advisory boards, attending professional conferences and seminars, engaging in consulting and scholarly research, assessing student learning outcomes and constantly measuring our accomplishments relative to AACSB standards.

All of this means there is never a dull moment in Hyland Hall.

“If you’re any good at all, you know you can be better.”
- Lindsay Buckingham

Written By: Dr. Christine Clements, Dean, College of Business and Economics

AMA Regional Conference Provides Students With Practical Experience and Knowledge

One unique characteristic of learning at UW-Whitewater is the emphasis we place on students gaining practical, hands-on experiences.  One method of obtaining these experiences is by participating in one of our 27 CoBE student organizations.  A shining example of a superior learning opportunity provided by a student organization was demonstrated at last week’s American Marketing Association (AMA) Regional Conference; held at the University of Wisconsin-Whitewater.  AMA hosted presenters including prominent alumni and business speakers.  A job fair and sales, role-play competition were also included in the activities.

Conference chairpersons Dan Becker and Katelyn Herlache working with AMA advisors Dr. James Peltier and Dr. Shannon Cummins are to be congratulated for organizing the event.  Business partners included:

Aerotek                                               Hormel                                    Sears Holdings

Big Shoes Network                              Impact Networking, LLC          Sherwin Williams

Bucks                                                   JJ Keller                                 Standard Process

Cintas                                                  Kohl’s                                     Target

Direct Supply                                       McDonald’s                            Tek Systems

Enterprise                                           Milwaukee Tool                        NWM

Federated Insurance                           R&R Insurance                        Tom James

GMR                                                    Red Frog Events                     US Bank

Graphic Systems Corporation             Verizon                                     Verizon Wireless

Walmart                                               Wisconsin Lottery

jj kellerApproximately 300 students from 20 universities attended the conference.  Students at 11 schools also viewed the presentations through a live streaming video.  Sixty students participated in the sales, role-play competition throughout the day.

Behind the scenes, eight CoBE Tech students were gaining practical experience delivering a television quality production.  Nicholas Pook, a sophomore Media Arts and Game Development major, acted as lead producer.  Nick was assisted by our CoBE super techs, Aaron Schuett and Joe Kokott.  Nick’s team assisted speakers, maneuvered six cameras, and monitored streaming media and sound quality throughout the days presentations. 

Dr. Peltier was thrilled with the conference results and said

media studio“The COBE Tech team was fabulous.  ……. Joe was his usual self in helping the process run smoothly from conception through completion.  A special thanks to Nick Pook and his on-site team.  It is totally amazing that Nick is still a student given his technical expertise and maturity.  Just goes to show how well UW-W does in developing students’ skill sets.

The really great news is that our Sales Program and Sales Institute are having success in such a short timeframe.  There were about 60 students competing in the Sales Competition, including non-AMA members.  Four of our sales students made the finals: Max Traynor, Kyle Raml, Kim Karnitz, and Jake Schramm. Kim took 4th and Jake won it all!  Jake and Max have been selected to compete in the RBI National Sales Challenge at William Patterson University. Kim is competing at the Northwood’s Sales Warm-Up at UW-Eau Claire and the Florida International University AMA Sales Competition.

Shannon Cummins ran the Sales Competition and was the heart and soul behind our efforts.  Not sure what I would do without her.  Federated Insurance sponsored the Sales Competition.  Dan Herlache from Federated along with Dr. Cummins designed the competition and spent many hours training our students and those from other schools.  Both are key members of our Sales Institute.  Dan deserves special consideration given that all of his time is pro bono. His sales acumen and his ability to train up our students just blow me away.   

Kohl’s continues to be an outstanding partner as well, including their Sponsorship of the Kohl’s Strategy Challenge at the conference. Thank you Jena and your team—and especially for all the students you are hiring from UW-W!”

This event was a superior example of how our student organizations can partner with businesses to present an exceptional learning opportunity not found in other universities.  Congratulations to all AMA members for an outstanding conference! 

Written By: Dr. Robert M. Schramm, Assistant Dean, College of Business and Economics

 

Advising Here, Advising There, Advising Everywhere!

Kelsey MichelsIt’s been an exciting fall semester in the advising realm!  We have our new advisor, Kelsey Michels, on board, and she’s caught on in a hurry.  In addition, Freda Briscoe and Han Ngo of the newly-named MultiCultural Business Program have joined Eric Roche, Kelsey, and me in advising sophomore business majors.  The assistance is greatly appreciated, and already, we’re feeling the difference.  In addition to more advisors, we’ve assigned each student to advisors based on the student’s major, with the hope that the advisor will help the student connect to their major department.  Our advisors will still know more than enough to assist all business majors, but they’ll become experts in the areas that they work with the most.

In addition to advising assistance, the College will be hiring an Online Student Services Coordinator to work with online students from their first contact with CoBE through graduation.  I will still be advising the general business online students and Chris Kutz and John Chenoweth will work with the MBA, but the coordinator will work on building connections among online students, CoBE, and other functions and offices on campus as well as trouble-shooting everyday concerns.

We also continue to work through curricular issues such as the international requirement and the appropriate structure for Business Communication.  Suggestions are always welcomed!

I hope that you are enjoying the fall weather, having a successful fall semester, and taking some time to rejuvenate as necessary in preparation for the exciting weeks ahead.  It seems that whether you’re a student, faculty member, staff, or parent, it all comes to a head in November and December!  So…enjoy October.

Best wishes!

Written By:  Janet Olson, Assistant Dean, College of Business and Economics

Growth in CoBE Degree Offerings

We are now fully into the regular semester routine – working, studying, writing, presenting and even starting to plan for spring semester classes.

Burrows, Steve 100x125

The COBE Leaders’ Ways and Wisdom: Distinguished Speaker Series  brings Stephen Burrows, former CEO of Anheuser Busch International.  He will present “Lessons Learned in Global Business Management” at 4:30pm, October 7 in Timmerman Auditorium.

From the graduate programs area…

The new Doctorate in Business Administration is in the final stages of approval.  A team from the Higher Learning Commission visited campus on Sept. 30 and Oct. 1, to review the program.  We anticipate final approval over the next couple  of months.
A new Masters degree in Applied Economics is headed to the UW System Board of Regents in mid-October.  If approved this program will start along with the DBA in Fall 2014.
In the meantime, our “new and improved” MBA curriculum officially began this semester with the addition of project management emphasis and a “build-your-own” customized emphasis.
And finally…
We also welcomed Patrick Snyder, Executive Director of United States Association of Small Business and Entrepreneurship (USASBE) to Hyland Hall.  USASBE has moved their national headquarters to UW-Whitewater.
 Written By: Dr. John Chenoweth, Associate Dean, College of Business and Economics

Have you taken the LEAP?

Maybe you’ve seen this acronym around campus.  Maybe you have even been involved in workshops in January and May, creatively working in a team that implemented some aspect of LEAP.  But maybe you haven’t even heard about this campus-wide initiative. Well, then it’s time.

Just a few years ago, UW-Whitewater approved Leaping Froga set of learning outcomes for all undergraduate students.  The label for these learning goals is LEAP: Liberal Education and America’s Promise.  “Liberal” in this instance doesn’t mean being politically liberal.  Instead it refers to an understanding that a university education is different from a vocational school education–that a university education is broader (another meaning for “liberal”) than just studying one’s field, like accounting or finance or marketing. 

LEAP is a “promise” that all UW-Whitewater business graduates will have basic skills and knowledge that will serve them well throughout their careers, as they move from one position to the next, one industry to the next, or one entrepreneurial enterprise to the next. 

So what are these outcomes and skills?  Stated broadly, the essential learning outcomes are:

  • Knowledge of Human Cultures and the Physical and Natural World (e.g., science, math, history, art)
  • Intellectual and Practical Skills (such as written and oral communication or quantitative skills)
  • Personal and Social Responsibility (such as ethics and civics)
  • Integrative Learning (being able to bring together learning from diverse subjects)

The specific requirements within these skills for your major may be different from those of other majors.  For example, the quantitative skills expected for a finance major will likely be different from those of a human resources major, but all business students will have necessary math skills to be successful in their fields.  Faculty are measuring your skills and identifying your strengths and weaknesses across departments and colleges all over campus.  Even campus employment is emphasizing LEAP-related work.  To find out more about LEAP, visit the campus web site at:  http://www.uww.edu/acadaff/assessment/leap/  or watch this student-produced video on LEAP at: http://vimeo.com/38858594 .

So as you see and hear about LEAP, remember that it isn’t only frogs that LEAP.  Warhawks LEAP too.  Maybe you’ve even LEAPed without realizing it!

Written By: Dr. Lois Smith, Associate Dean, College of Business and Economics

Building a Better World

Welcome to the Fall 2013 Semester!  Summer is a great time to take a breath and get caught up on projects, but nothing beats the energy and excitement of a new academic year with the promise to be our best year ever.

You may have noticed something new in the hallways.  In addition to the beautiful colored prints outside the 2nd, 3rd and 4thfloor elevators, we have placed quotations in strategic locations throughout the building to communicate some of CoBE’s central values.  Just inside the south entrance you will see one from Anne Frank, “How wonderful it is that nobody need wait a single moment before starting to improve the world.”  This quotation is particularly meaningful to me because it resonates with conversations I have had with people in and out of the college about the role of business in society.

Since the 2008 recession, the greed and self-interest of business have been common topics in the news and popular press.  It is too easy to lose track of the critical contributions business makes to improve our world by developing and managing principled business organizations; providing the capacity to run effective and efficient not-for-profit organizations and social initiatives; developing and making available products that address critical human concerns; and generating wealth that can improve quality of life throughout the world.  Our college commitment is explicitly stated in the Personal and Personal Integrity Objective posted on our website:

The College will uphold the belief that business is a noble profession with a tremendous capacity to do good in the world. We will instill high standards of ethical and professional conduct in our students, faculty and staff. We will support an agenda which includes activities and curriculum related to professional integrity, sustainable business, social responsibility, globalization and social entrepreneurship.

As you begin a new semester, take pride in your business studies and commit yourself to making this a better world.  We’re here to help make that happen.

Welcome back!

Written By: Dr. Christine Clements, Dean, College of Business and Economics

Please Don’t Go!!!

Whitewater certainly becomes a quiet town when all of the students leave for the summer, but you don’t have to leave us entirely. Our crack social media team will be burning the web over the summer with constant updates concerning the College of Business and Economics’ learning and social activities. You can stay up-to-date with all the CoBE news by joining the hundreds of students and alumni on the CoBE Facebook, Twitter, LinkedIn or YouTube site.

Recent postings include information concerning the Thailand Travel Study Abroad opportunity, a collection of Earth Week models in their finest recyclable attire and an article on the articulation agreement for transferring business courses between MATC and UW-Whitewater. YouTube videos show recordings of the prominent speakers sponsored by the Dean’s Advisory Council Leaders’ Ways Series, the American Marketing Association and others. You can even view a presentation by our LinkedIn expert and author of The Power Formula for LinkedIn Success, Wayne Breitbarth.

The social media information is listed below:

CoBE Facebook

www.facebook.com/UWWCOBE

 

CoBE Twitterwww.twitter.com/UWWCOBE

 

CoBE LinkedIn Groupwww.linkedin.com

 

Group Name:

UW-Whitewater College of Business & Economics

 

CoBE YouTubehttp://www.youtube.com/uwwcobe

 

So please don’t go. Join us on our social media pages over the summer months!!! Let us know how you are doing; post any questions you have concerning summer or fall classes; and follow all the exciting events in CoBE!

Written By: Dr. Robert M. Schramm, Assistant Dean, College of Business and Economics