Our Ultimate Career Fair Checklist

September is a big month for UW-Whitewater students seeking internships and post-grad jobs. We should just call it “Career Fair Month,” since two of UW-Whitewater’s on-campus career fairs – Accounting Career Fair and Hawk Career Fair – take place in September.

Career Day

Preparation is crucial to have a successful career fair experience. Our ultimate career fair checklist will guide you through the next few weeks and help you make your time at the career fair productive.

  • Join our Facebook event page for the Hawk Career Fair. Registration is not required, but we will be sharing helpful career fair tips and event updates on the page. Keep yourself in the loop.
  • Understand and develop your goal for attending the career fair. Are you looking for an internship or job? Are you looking to explore different career options and companies? Are you hoping to network with employers you would like to work for in the future? Your goal will impact how you work the event.
  • Find out which employers are attending the fair. Visit the “Career Events & Workshops” tab in Hawk Jobs to view the list of employers coming to the Hawk Career Fair.
  • Create a prioritized list of employers you are interested in talking to. With 100+ employers at the Hawk Career Fair, there is no way you can meet with everyone.
  • Research the employers on your targeted list. Know their primary products/functions. Understand the industry. Be able to state why you want to work for them.
  • Develop specific, informed questions for your target employers. Base your questions on your research.
  • Prepare your 30-second introduction. Practice telling your career story in 30 seconds or less. Convey your knowledge of the company and express your interest in them. Identify what makes you a strong candidate.
  • Practice your handshake. A firm, confident, and appropriate handshake makes a great first impression.
  • Update or put together your resume. Work with one of our career counselors/advisors one-on-one or stop by one of our Resume Doctor events. Once your resume is employer-ready, make plenty of copies (enough for the employers on your target list plus at least 10 extra copies).
  • Put together your career fair “look.” Professional dress is recommended, but business casual is the minimum requirement. For ideas, check out our Pinterest boards on “What to Wear.” Purchase a professional portfolio/padfolio to keep your resumes and notes organized. And make sure you choose comfortable shoes!
  • Using the notepad in your portfolio/padfolio, write down notes and questions. Make a list of key points from your employer research along with the questions you intend to ask. And make sure you have a pen to jot down additional notes at the fair.
  • Plan to arrive at the career fair early. When you check in, you will receive a printed list of employers and their location in the gym. Take a moment to map out your game plan for visiting employers before stepping foot into the gym.
  • Silence your phone. IF you bring your cell phone with you to the fair, quadruple check that you have either silenced it or turned it off before entering the gym. You don’t want your phone to ring mid-conversation, and you don’t need to fuss with your phone at all during the event. Give the employers your full attention.
  • Work the fair alone. Employers really don’t like students who travel around the fair in a pack. You might come to the fair with friends, but network on your own.
  • Review your notes and questions before approaching an employer. You only have a short time with each employer, so be ready to go.
  • As part of your strategy, consider starting with employers who are lower on priority list. Use these conversations to warm up before approaching your top choice employers.
  • Approach each employer with confidence. Extend your hand to shake the recruiter’s hand, make eye contact, and introduce yourself.
  • Close conversations by discussing next steps. Ask about the hiring process and how to apply for opportunities*. If you aren’t looking for a job, ask about how you can learn more about the organization and/or set up an informational interview. Ask for a business card and the recruiter’s preferred method of follow-up. Don’t forget to thank them for their time.
  • Take breaks. Write down notes from your conversations, jot down follow-up actions, and collect your thoughts for your next conversation.
  • Write thank you notes to the employers you spoke with. Send your notes within 48 hours of the event. It is completely acceptable to email a thank you.
  • Complete any special follow-up actions. This includes applying online for positions you are interested in, signing up for interviews, or attending any employer-hosted events (ex. information sessions).
  • Reflect on your career fair experience. What went well? What could you improve upon for the next event?
  • Keep in touch. Career fairs are really just large-scale networking events. Reach out when you have a question or to follow up on a position you’ve applied for. Consider connecting with the recruiter on LinkedIn (but make sure to build a great student LinkedIn profile first). Create a professional contact spreadsheet or database, and add the contact information you gathered at the fair.

So there you have it! The ultimate career fair checklist. Even though it’s a little long, don’t be afraid. Start working your way through the list now, and you will be a career fair star by show time!

* Don’t be discouraged when employers direct you to apply online. Very rarely are you applying for a job AT the career fair. The career fair is where you meet recruiters face-to-face and make a good impression. Some employers take note of whether or not an applicant visited them at the fair.

Photo by Tulane Public Relations.

This entry was posted in Career Fair Strategies and tagged , by Laura Morrow-Jacobs. Bookmark the permalink.

About Laura Morrow-Jacobs

Laura Morrow-Jacobs, Career Consultant/Marketing Specialist with Career & Leadership Development at the University of Wisconsin-Whitewater, advises UW-Whitewater students pursuing internships and assists employers with UW-Whitewater intern recruitment. Laura is a firm believer in the importance of career-related work experience, having benefited from it personally. As a graduate student, she completed three internships, and she was even gaining what turned out to be career-related experience as an undergrad through three separate student leader positions. She hopes that all students pursue some form of career-related work experience before graduation. In her opinion, it is never to early to start preparing - even beginning to plan as early as freshman year! Laura loves to discuss internship search strategies with students and is excited to hear about students’ successes in their internships. UW-Whitewater students are doing amazing work! Laura has been a professional at UW-Whitewater since 2006. She has been a member of the National Society for Experiential Education (NSEE) and participant in the NSEE Experiential Education Academy. She is also active with the Milwaukee Area College Internship Consortium (MACIC), currently serving as Web Manager and having held leadership positions as Secretary, President-Elect, and President. Laura graduated from UW-Madison with a BA in french and political science. She received her master’s degree in counseling from UW-Whitewater.