Accessibility at Whitewater

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Blog Wrap Up and Reflections

In my time taking Journalism for the Web, I learned that it is so much more than the content you put on a blog, but the layout and schemes have a huge impact on the quality.  Although, the content is extremely important to get reader to continuously back to your blog. 

Throughout my time making changes and updates to my blog, the biggest change I probably made was just the overall color scheme and layout.  My first layout I thought was simple and easy o navigate, but I realized that the brown-ish color scheme wasn’t the best to read and it didn’t have a good overall feel to it.  I changed my layout out to a more exciting color scheme and it was also a layout that made my posts stand out more. 

I made a lot of other tinkering to my blog with the side bar navigation and the information in my bio section.  I realized that if you gave a user more access to click on links on the blog and have useful information in blogs that people who pass by will spend the time to click on it.  If I start a sports blog outside of this class I will remember to give the users as much access as I can, but will monitor what kind of users are accessing the site by having the users sign in from Facebook.  One other thing I will put is a forum for the users to communicate on so it feels more of a community on my site.

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Social Media makes Changes to Catch Fake News

social-media1  As I was searching for an article this week that would relate well to our class I found an article gives its takes on how to deal with social media sites delivering fake news.  Facebook and Twitter have made some recent updates in ways that users can report fake news.  This can be helpful because if enough users flag a post, it can show viewers that it is not a reliable source or it can be taken down altogether.  Facebook also has a new feature to explore related content that contains media content that will fact check reports.  It is a fast way to tell if other sources are confirming it, or reporting something completely different.  As for future updates this article states that Twitter needs to be able users to edit tweets that have mistakenly reported wrong information.

It is good to see that these social media outlets are recognizing an issue that fake news is being reported all over their sites.  These sites are used by a lot of journalist’s and if they are trying to get information reported as quick as possible, there is a guarantee that there will be misreported information on a daily basis.  If these sites can make some changes to help news outlets, we may see journalism back on the right direction

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Scott Pelley First Amendment Award Speech

CBS EVENING NEWS with SCOTT PELLEY  inaugural newscast 6/6/2011.  CBS photo by John Filo ©2011 CBS BROADCASTING INC. ALL RIGHTS RESERVED

CBS EVENING NEWS with SCOTT PELLEY inaugural newscast 6/6/2011.
CBS photo by John Filo
©2011 CBS BROADCASTING INC. ALL RIGHTS RESERVED

Listening to the speech from Scott Pelley receive the first amendment award was very inspiring to anyone who wants to become a journalist.  Pelley mentions Fred Friendly a lot who has now passed away, but had the opportunity to meet him at his home.  He mentions Friendly because the “journalistic house” that Friendly built is metaphorically on fire.  Journalists are getting it wrong every day  because of the moral changes that have been made when it comes to reporting stories.  Pelley mentions that the era of social media; people who use Facebook, Twitter, and Reddit have made an everyday person with no schooling in journalism a journalist.  He references the United States to have the best journalistic schools in the world, but in the world we live in today journalists are getting it wrong every day because every journalist wants to be first when it comes to reporting stories.

Pelley does a great job in his speech referencing that something needs to be changed in the way stories are being published.  With social media like twitter that journalists use so much, there is a culture of having the first story published is more important than having the accurate story.  Last week everybody thought there was a shooter on campus, when really it was a guy with a knife.  While both are serious situations to be taken with caution if you are in the area, it is so important to get that information correct while reporting on it.

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2017 Marketing Projections

I found an article on feedly this week that led me to adweek.com.  This article was about how mobile marketing is projected to grow even more in the year 2017.  The article uses research from eMarketer and said the majority of U.S. marketers intend to allocate more of their budgets to customer loyalty in 2017, and about 13 percent said they anticipate significant increases.  According to the article, advanced analytics tools such as machine learning can give online companies all sorts of current metrics and future projections of viewership.

These future projections will give online blogs more leverage to advertisements as we learned in a previous section.  These brands could use the machine learning capabilities to also understand customer product preferences based on historical purchases and searches to get broader knowledge of who their target audience is.

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Fake News goes Viral too Easily

As I was scrolling through feedly I saw an article from the New York Times on how fake news can go viral with the help of social media.  This article relates to the class in a couple ways with our recent mapping assignment and our social media section.

This article is a case study on how a tweeter got 16,000 retweets and 14,000 likes on a couple pictures of a bus and the caption read “Anti-Trump protestors in Austin today are not as organic as they seem.  Here are the buses they came in.  #fakeprotests #trump2016 #austin” The busses were in fact, for a large conference that had to relation at all to the election.  Despite this tweeter’s small following on twitter, this fake information reached tens of thousands of people.  This tweet was also retweeted by several news outlets.

It is interesting that someone on Twitter who has as much followers as myself be able to spread fake news like that so easily.

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Mapping

My map for the top news stories this past week can be found here.

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Promoting the Facebook Way

Following up on how social media drives news websites from our following weeks, I found an interesting article here on Facebook has been promoting nightly newscasts.  Paul Greely of Marketshare did some research on how a TV promo might be different then a Facebook promo based on how Facebook users view videos.  It is reported that 85% of people on Facebook watch videos with the sound turned off.  This will now make the news stations incorporate text to help the audience get the message from the story without the audio.  Facebook has also allowed news outlets to put their comments as the top comment so they can attach the article where the discussion of the video is going on.

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Newspaper Biggest Mistake

news-paper-revenues-graph-b

This feedly article found here talks about the mistakes the newspaper industry made when presenting its audience with online material.  University of Texas scholas Hsiang Iris Chyi and Ori Tenenboim conducted a research of their own and concluded that the print industry should have stuck with its strengths. 

__(‘Read the rest of this entry »’)

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Jefferson County Board Meeting

The Jefferson County Board held a meeting on Oct. 25 to discuss topics such as the alleged claims made against Jefferson County for the damages to cars on Highway 19.  The claims were ultimately voted on and rejected.

The claims that took place on Highway 19 were mainly caused by the seal coat chips that were damaging the windshields of cars.  The counties insurance carrier, WMMIC reviewed the claims and found that the County was not responsible for the damages, therefore recommended to disallow the claims.

County Supervisor Amy Rinard, who initially voted in favor of disallowing the claims, suggested that the resolution to be sent back to the Finance Committee to give them more time to present new information to the insurance company.  The proposal would give the committee a deadline by December to come up with a new resolution.

Other County Supervisors were in support of the claims getting reviewed again.  Supervisor Greg David noted that, “There was no enforced speed limit that caused chips to fly all over the place and the people who were driving properly were still effected.”  Grady also made the suggestion that their needs to be signage or and advanced notice on the chipped roads that are causing the damages.

In response, Corporation Counsel J. Blair Ward agreed with the analysis done by the insurance company.

“They did their analysis based on investigation with the highway department.  They collected as much evidence as they could before making a decision,” Ward said.  “My primary interest in having those claims denied is that once those claims are denied, then the claimants have only six months to sue the company if they are unsatisfied with the denial.”

Supervisor Glen Borland was bothered that the county doesn’t have a legal responsibility to deal with the claims and brought up that the county should have a moral responsibility.  Supervisor David later went off of that statement and said there should be a responsibility to get the claims back to the insurance company as new evidence is coming forward.

Other supervisors had conflicting opinions on sending the matter back to the committee.  Supervisor Steven Nass was questioning what the committee would be doing that the insurance company hasn’t already accomplished.

The two separate votes that took place which was proposing to having the Finance committee and insurance company an extended investigation on the claims that took place on highway 19 which was voted against by the supervisors.  It was also voted in favor for that the disallowing of the claims would be approved.

Ward also gave a warning to the supervisors about the Open Meetings Law and referenced the quorums in Winnebago County.  For 4 years in Winnebago the committee was noticed by the public before somebody filed a complaint to the district attorney, that eventually led to an investigation and a newspaper article about the happenings of the quorum should not have been going on.

The point that Ward made is that he wanted to make sure that if there is a meeting with more than three members from a committee that the needs to be action taken and somebody from that committee needs to leave.

 

 

 

 

 

 

 

 

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